March 15, 2024

This Day in Halloween: Sam Raimi's horror comedy "Drag Me to Hell" premieres at the South by Southwest Film Festival in 2009. / Illustration by Presley Rodriguez

Drag Me to Hell premieres at the South by Southwest Film Festival in 2009 as a “work in progress.” It would open across the U.S. two months later in completed form. Sam Raimi’s horror comedy earns critical raves and is a big box office success.